Is there really such a thing as the perfect post on Facebook, Twitter, Pinterest or any other social media channel? Well, my personal opinion is that each brand should have it’s own, unique way of presenting itself, so what works for IQDigital let’s say, will not necessarily apply to PromotionDM.
There are however, some common attributes to creating great posts that we should always consider. For example, if you pay more attention to how you tweet, your engagement could dramatically change for the better.
I found this well-designed infographic that features many insights into our subject here. Take a look and let me know what you think about it.
Of course, do not let this overwhelm you, especially if you are just starting out. As with anything new, trial and error should be your approach, so try different types of posts until you determine what best suits your brand. At the end of the day, everybody is on a learning curve when it comes to mastering digital marketing.
P.S. Thank you MyClever Agency for this design!