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What Is Periscope and Should You Use It?

Periscope is the new hot social media platform that everybody is talking about. Persicope launched 3 weeks ago and was bought by Twitter for reported 100million dollars. Periscope is the first live streaming platform and it’s mind blowing. What this fantastic app does it’s quite astonishing, it live broadcasts people’s shows. For example there are people that are broadcasting London Street views, make up tips, Q&A’s about fashion, cooking, you name it. Anybody can broadcast a live show, anybody can become a TV star.

What Is Periscope

What Is Periscope

I broadcast every day about digital marketing, social media, business and success tips for example. You can broadcast anything you like and you can watch other people broadcasts. In order to broadcast all you need is 3G/4G and sound on your iPhone, nothing else. You can’t upload edited videos, it’s LIVE it’s what’s happening now.

Simple As That

Simple As That

Periscope is connected with Twitter, so when you start a broadcast you can choose for it to tweet automatically (I suggest you do) to your twitter followers about your show. People can watch it online via their web browser as well.

My Periscope @Alexnovicov

My Periscope @Alexnovicov

When you broadcast people can tap the screen and give you hearts, the more hearts you receive the higher in the rankings of periscope you will go. Once you finish your broadcast you can upload it for people to watch in the replay section. When you are doing a broadcast people can comment and ask questions which is one of the reasons people love it, it’s instant. Everybody can read each others comments.

Why periscope

Why periscope

A lot of celebrities jumped on Periscope and share their daily lives on it, which is great. People love watching other people’s lives. Periscope slogan is ‘Explore the world through someone else’s eyes’ It is exactly what it does. Some broadcasts get packed, by packed I mean 1.3m people watching.

Periscope

Periscope

Once you finish a broadcast you can upload it on your YouTube channel like I did. When you upload the video to your YouTube channel people can’t see the actual comments and hearts, they can only watch and listen to you.

 

You can invite people to join broadcasts and you can join other broadcasts as well.  Now, what about business? Well this mind blowing application gives you free global access. If you are building a brand, you want more exposure and build brand awareness this is a great opportunity. You can host live Q&A’s with your clients and potential clients, you can do interviews with your clients or celebrities. You can speak to the whole world via an app. Isn’t it amazing??? I mean it’s simply mind blowing. You have the opportunity to go to the whole new level.

“a visual pulse of what’s happening right now

Periscope Hearts

Periscope Hearts

Your business will benefit a lot from Periscope. My advice to you is to jump on it now because this is the next big thing. I personally love the fact that I get to interact with my fans on it, I get to answer all their questions share my personal life, share London Life and they love it. You can create loyalty and build a community around your niche/industry.

Periscope currently is available on iOS so you can download the app here it’s free. They will be launching Android app very soon. Once you download the app don’t forget to follow me @alexnovicov.

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